[Coursera] Leading the Modern Day Business Specialization
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What you will learn
How to utilize BCG’s digital transformation framework as a “how-to” for digitizing your organization
What design thinking is and when to use it
Instrument relevant, actionable analytics into your product program
How to take the many ideas you generate and determine which ones are likely to produce specific, desired outcomes
Skills you will gain
- Marketing
- Business Strategy
- Leadership And Management
- Storytelling
- Innovation
- Technology Disruption
- Digital Trends
- Competitive Lifecycle
- Digital Strategy
- Strategic Management
- Strategic Thinking
- Design Thinking
Description
Leading the Modern Day Business Specialization is a collection of training and management of modern and digital businesses, published by Coursera Academy. The concept of business in today’s modern world is a modern and ever-changing concept. Businesses can no longer take their traditional form into the big digital world. Modern business managers and managers need many strong skills, the most important of which are design thinking, digital transformation, product management and information and communication technologies. . This training package will cover all the topics and skills mentioned and will explain its meaning to different businesses and companies.
In the field of design thinking, a business manager is expected to identify different opportunities and formulate creative ideas in the field of business and work.
What you will learn in Leading the Modern Day Business Specialization
- Utilizing various strategies and frameworks of digital transformation in order to enter the digital world and find a suitable place for business in cyberspace
- The concept of design thinking and different approaches to its application
- Use of executive and applied analysis in the design and production process
- Evaluate different ideas and the process of their implementation
- Marketing
- Design and implementation of business strategies
- Leadership And Management
- Storytelling
- Innovation
- Disruptive innovation
- Digital Trends
- Strategic management
- Strategic thinking
- Design thinking
Course Specifications
Publisher: Coursera
Instructors: Michael Lenox, Amane Dannouni, Amane Dannouni, Ching Fong Ong, Jeanne M. Liedtka and Alex Cowan
Language: English
Level: Beginner
institution/university: University of Virginia / Boston Consulting Group (BCG)
Number of Courses: 4
Duration: Approximately 4 months to complete – Suggested pace of 2 hours/week
Size: 3.74 GB
https://www.coursera.org/specializations/leading-modern-day-business.